Case Study: Zolo Stays reduces lead leakage to 0.1% with LeadSquared

How Zolo Stays Reduced Lead Leakage to 0.1% with LeadSquared

Zolo, a co-living provider expanding across 10 Indian cities, needed a way to track and prioritize long-funnel accommodation leads, improve agent efficiency, and ensure timely, personalized follow-up. To solve this they evaluated CRM options and chose LeadSquared for its lead scoring, automation and configurability.

Using LeadSquared’s CRM, lead-scoring, automations, tasks, geography-based lead distribution and integrations (including Lapps), Zolo centralized online and offline channels and automated agent workflows. As a result, Zolo reduced lead leakage to under 0.1%, improved agent productivity, and lowered customer acquisition costs — all achieved using LeadSquared.

Zolo

Akhil Sikri

Co-founder