Case Study: Bikes24 achieves 30% increase in conversions and faster development with LeadSquared

How the Auto-tech Platform, Bikes24, Boosts its Development Speed with LeadSquared

Bikes24, an online motorbike marketplace launched in April 2020, faced rapid growth pains: high lead volumes, missed confirmation calls, poor visibility across sales, operations and on-field teams, fragmented payment flows, and a slow internal CRM that could not keep up with scaling. To streamline post-booking journeys, improve customer engagement and speed up development, Bikes24 evaluated several platforms and selected LeadSquared as their scalable, customizable CRM solution.

LeadSquared implemented a 360° CRM with mobile GPS tracking for fulfilment agents, a built-in dialler, no-code workflows and a Razorpay payment integration, plus lead-scoring and an order tracker that auto-updates stages and notifies stakeholders. As a result, Bikes24 achieved a 30% increase in conversions, faster development turnaround, improved team efficiency and transparency, fewer missed confirmations, and real-time payment and delivery tracking — all powered by LeadSquared.

Bikes24

Vaibhav Ghiya

Senior Product Manager