LeadSquared
106 Case Studies
A LeadSquared Case Study
Rohan Builders, a national real estate group active since 1993, was struggling to track and act on leads generated across multiple online and offline channels. Their previous system (Homes360) failed to capture detailed website activity and lead origins, so they adopted LeadSquared as a sales and marketing automation solution to gain accurate lead-source tracking and behavioral insight.
LeadSquared implemented page-level tracking, landing-page capture, advanced segmentation and automated email/task workflows used by marketing and pre-sales teams, eliminating much of the manual nurturing work. As a result, Rohan Builders increased property closures from about 12–13 per month to roughly 20 per month (a 54% increase), improved team monitoring and delivered more personalized outreach using LeadSquared.
Javadd Khan
Marketing Manager