Case Study: MakeMyTrip boosts productivity and eliminates manual tracking with LeadSquared ACE Goals

How MakeMyTrip Boosts Productivity with LeadSquared’s ACE Goals

MakeMyTrip, a leading online travel services company, faced scaling and reporting challenges—team progress was tracked on Excel and whiteboards, causing high manual effort, data loss, poor data flow, and insufficient performance insights. To solve this, MakeMyTrip adopted LeadSquared’s ACE Goals to automate target-setting and monitoring across its sales organization.

LeadSquared implemented ACE Goals to define and measure talk-time and meeting activity targets, track lead activities and stage changes, and deliver real-time reports and gamified nudges. As a result, MakeMyTrip eliminated Excel-based tracking, improved accountability and productivity, increased transparency and monitoring, and shifted to KPI-driven decision making—enabling daily quota monitoring and timely follow-ups without data loss.

MakeMyTrip

Rakshpal Singh Shekhawat

Sales Leader