Case Study: Flinto boosts sales conversion rate and sales efficiency with LeadSquared

Flinto improves their Sales Conversion Rate using LeadSquared

Flinto is a Chennai-based subscription startup that creates theme-based activity boxes for 2–16-year-olds. Facing inefficiencies after moving from HubSpot — including slow response times, lead duplication, lead leakage, and poor visibility into field sales activity — Flinto adopted LeadSquared’s single-dashboard solution (Sales CRM, Marketing and Field Force Automation) to streamline processes and scale operations.

LeadSquared implemented automated lead capture and distribution, integrated telephony, geotagging and field activity monitoring, and detailed reporting to give visibility into meetings, distances traveled and check-ins. As a result, Flinto significantly improved its sales conversion rate, reduced response times, brought lead duplication/leakage under control, and gained actionable performance metrics (for example, average call time ≈3 minutes), with a full-time LeadSquared administrator and strong vendor support driving ongoing gains.

Flinto