Case Study: CK Birla Hospital reduces patient response time by 95% with LeadSquared

CK Birla Hospital cuts patient response time by 95% with LeadSquared

CK Birla Hospital, a major healthcare provider in India, faced significant challenges due to fragmented systems and manual processes. With patient inquiries coming from numerous disconnected sources, their response time was 6-8 hours, leading to poor visibility and inefficient team coordination. To address this, they partnered with LeadSquared for its patient experience platform to unify their operations and drive digital transformation.

The solution implemented by LeadSquared provided a single, integrated platform that automated lead capture and allocation from all channels. It seamlessly connected sales, call center, and counselling teams, creating a central source of truth. This resulted in a 95% faster response time, slashing it from 8 hours to just 20 minutes. Additionally, LeadSquared helped CK Birla Hospital achieve a 2.5x increase in OPD conversions and a 3x improvement in team efficiency over three years.

CK Birla Hospital