Case Study: N3 achieves 20% more MQLs and 20% higher sales connect rates with Leadspace

N3 Increases MQLs & Sales Connect Rates by 20% with Single Source of Truth for Data

N3, a leading outsourced sales and marketing execution firm, was hampered by a vast, messy database of millions of customer, prospect and partner records with missing, outdated and conflicting data from multiple vendors. This fragmentation and poor data quality threatened campaign effectiveness and prevented scalable enrichment and prospecting.

Leadspace’s Customer Data Platform became N3’s single source of truth, providing real-time enrichment, de-duplication and look-alike modeling to enrich every record with 80+ actionable fields and continuously update new inbound leads. The result: 20% more marketing-qualified leads, a 20% higher sales contact connect rate, major improvements in data quality and over 100,000 net-new qualified prospects.

N3

Aaron Goodfriend

Operations Lead