Case Study: Intentsify achieves actionable contact-level intent activation with LeadSift

Leadsift Partners With Intentsify.io to Help B2b Marketers Action Contact Level Intent Signals Programmatically

Intentsify, a B2B intent data activation platform, needed a better way to help marketers turn intent signals into action across digital channels. The challenge was not just identifying in-market accounts and contacts, but making those insights usable for targeted outreach and demand generation.

LeadSift partnered with Intentsify to combine buyer-intent data with intent activation software, enabling programmatic advertising, lead generation, and personalized multi-channel engagement based on contact- and account-level signals. The solution helped B2B teams more efficiently identify and engage active buyers, with expected gains in target-account engagement, conversion rates, return on media spend, and overall marketing impact.

Intentsify

Mike Kelly

Co-Founder