Case Study: Kathy Smith Lifestyles achieves 5,791 leads at $0.57 per lead with LeadQuizzes

Kathy Smith used LeadQuizzes to grow her email list by 5,791 people at a cost per lead of only $0.57

Kathy Smith Lifestyles, led by fitness icon Kathy Smith, wanted to connect with new audiences and grow its email list through Facebook. Using LeadQuizzes, the company sought a way to engage women around a relatable challenge—understanding what might be causing low energy—while generating inexpensive leads and gathering useful audience feedback.

LeadQuizzes helped Kathy Smith Lifestyles launch an “Energy Vitality Quiz” promoted through Facebook ads. After answering 12 questions, users opted in with their name and email to receive personalized insight, resulting in 5,791 leads at a cost of just $0.57 per lead. The campaign also helped LeadQuizzes support better marketing and product development through immediate audience feedback.

Kathy Smith Lifestyles

Kathy Smith

Kathy Smith