Case Study: Hail Financial achieves 1,377 qualified leads at $2.32 per lead with LeadQuizzes

Hail Financial - Customer Case Study

Hail Financial, a financial planning group offering retirement income planning, tax planning, investment management, and related services, wanted a more effective lead generation system. Using LeadQuizzes, they sought a new advertising channel to generate qualified finance leads at a cost equal to or below the $10 per lead they were paying through direct mail.

LeadQuizzes helped Hail Financial launch two quizzes—a Retirement Readiness Quiz and a Social Security Quiz—that captured contact information and fed follow-up email and call sequences. With targeted Facebook ads and the quiz lead magnets, LeadQuizzes helped Hail Financial generate 1,377 qualified leads and cut cost per lead by 77% to $2.32.

Hail Financial

Aaron Hail

Finance Leads