LeadQuizzes
34 Case Studies
A LeadQuizzes Case Study
Dr. Kellyann Petrucci, a weight-loss and natural anti-aging specialist, wanted to grow her email list ahead of the launch of her book, *Dr. Kellyann’s Bone Broth Diet*, to help reach the New York Times bestseller list. She turned to LeadQuizzes and used a quiz-based funnel to attract and capture leads for her wellness brand.
LeadQuizzes implemented a Gluten Intolerance quiz promoted through Facebook ads, guiding users to answer health questions, opt in with their name and email, and receive personalized results. The campaign generated 40,145 leads in 5 months at a cost of just $0.38 per lead, creating a scalable and sustainable source of leads for Dr. Kellyann.
Kellyann Petrucci
Dr. Kellyann