Case Study: DateID generates 500 new leads monthly with LeadQuizzes

DateID generates 500 new leads monthly with LeadQuizzes

DateID, a dating app company, sought to better understand its audience, increase brand awareness, and significantly boost its lead acquisition. Its previous method of converting site visitors with a free trial offer was only yielding a 3% conversion rate. To meet this challenge, it turned to LeadQuizzes for a solution.

LeadQuizzes implemented a "Find Your Dating App" quiz that was promoted on the website's announcement bar and embedded within blog content. This solution gathered demographic data and generated over 500 new leads monthly. Most importantly, it dramatically increased the free trial conversion rate to 35%, with 40% of those trial users converting to paid customers, providing DateID with a substantial and measurable return on its investment.

DateID