Case Study: Danny Johnson achieves 6,191 leads in 1 month with LeadQuizzes

A LeadQuizzes Case Study

Preview of the Danny Johnson Case Study

Danny Johnson used LeadQuizzes to build her email list by 6,191 people in 1 month at a cost per lead of only $0.24

Danny Johnson, founder of DannyJ.com and The Sweaty Betties, wanted to grow an email list of women interested in adrenal health and help them address adrenal fatigue. She used LeadQuizzes to create an “Are Your Adrenal Glands Functioning Properly” quiz as a lead-generation tool, with traffic driven through Facebook ads.

LeadQuizzes helped Danny Johnson turn the quiz into a simple opt-in funnel: visitors answered 12 questions, submitted their name and email to receive results, and were then directed to her 14 Day Adrenal Reset. Using LeadQuizzes, she grew her list by 6,191 leads in one month at a cost per lead of just $0.24.


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Danny Johnson

Danny Johnson

Danny Johnson


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