Case Study: Will Leather Goods grows eCommerce leads with LeadPost

Will Leather Goods boosts engaged leads by 95% with LeadPost

Will Leather Goods faced the challenge of rebuilding its digital advertising strategy and expanding its stagnated customer database of 42,000 engaged contacts. The company turned to the vendor LeadPost to help revitalize its online presence and generate better eCommerce leads.

LeadPost provided a solution that significantly expanded the customer database by adding thousands of new, highly engaged leads. The implementation resulted in an opt-out rate of less than 5%, with over 95% of the acquired leads staying in the database long enough to evaluate the content they received. This contributed significantly to the overall marketing strategy and ROI.

Will Leather Goods