Case Study: Simplicate Shortens Its Sales Cycle with Leadinfo

Shortening the sales cycle using Leadinfo

Simplicate, a software company offering an all-in-one CRM and project management tool for agencies, needed a better way to focus on the right leads because its target audience was so broad. To support its account-based marketing approach, the team used Leadinfo to identify and prioritize the most relevant website visitors and leads.

Leadinfo was integrated with Simplicate’s CRM to enrich customer data, import contacts, use tagging to divide follow-up work, and apply Lead Score insights for more targeted outreach. With Leadinfo, Simplicate shortened its sales cycle, turned website visitors into leads in just a handful of days, and increased its average deal size.

Simplicate