LeadGnome
5 Case Studies
A LeadGnome Case Study
Quick Mobile, a provider of mobile event apps, faced a growing database of 250,000 contacts and an unscalable manual data‑entry process to keep records current. To automate enrichment and cleansing (phone numbers, titles, alternate contacts) and free marketing resources, Quick Mobile turned to LeadGnome’s automated reply email‑mining service integrated with their Marketo system.
LeadGnome automatically analyzed autoresponses to eliminate bad contacts, enrich 192,468 existing leads and add 48,897 new account‑specific contacts—updating more than 75% of the database with a cost per lead of $0.36. The LeadGnome solution removed tedious manual work, reduced data decay, and measurably improved marketing and business‑development productivity.
Emily Dick
Director of Marketing