Case Study: DoubleDutch achieves approximately $30M early-stage pipeline growth with LeadGnome

DoubleDutch - Customer Case Study

DoubleDutch, led by Marketing Programs Manager Henry Ngo, needed a way to expand contact reach within target accounts and keep its database continually fresh for more effective email campaigns. After evaluating martech options in 2016, DoubleDutch adopted LeadGnome’s email mining web service with Marketo integration to automate contact discovery, account mapping, and database updates.

LeadGnome’s solution mined reply emails and fed updated contacts into Marketo, allowing a virtually hands-off expansion of reach and improved targeting. In six months DoubleDutch saw 9,000+ enhanced contacts and 8,500+ net new leads, produced 1,500 Marketing-Qualified Opportunities and 7 Sales-Qualified Opportunities, and — with an average contract value of $20,000 — grew its early-stage pipeline by roughly $30M and recorded near-in deals totaling $140,000.

DoubleDutch

Henry Ngo

Marketing Programs Manager