Case Study: AutomatiKing Doubles Event Signups and Cuts Research Time with Leadfeeder

How AutomatiKing Achieved 100% More Event Signups and Cut Research Time by 70%

AutomatiKing, a marketing automation agency serving SMBs, needed a better way to identify who was visiting their event and launch pages ahead of their Automation Summit. They had strong traffic and engagement, but no visibility into whether the visitors were ideal prospects, existing leads, or potential partners, and manual research was too slow for a lean team. Leadfeeder’s web visitors product was used to uncover who was behind the visits.

With Leadfeeder, AutomatiKing could identify high-intent companies, enrich visitor data, and trigger outreach through LinkedIn, email, and WhatsApp within hours of interest. The result was a 100% increase in summit registrations, from 15 to 30+, and a 70% reduction in manual research time, from 7 hours to 2 hours per week. Leadfeeder helped the team move faster, personalize outreach, and double their event signups.

AutomatiKing

Stefano De Carlo

Chief Executive Officer