Case Study: SuperOffice achieves faster B2B prospecting and 70% less research time with Leadfeeder

How SuperOffice boosts B2B sales

SuperOffice, a Norway-based CRM company serving B2B industries, needed a faster way to gather accurate customer and prospect information for sales, marketing, and support. Their team was spending too much time on manual research across customer websites and industry news, making it difficult to quickly identify the right companies and decision-makers.

Leadfeeder, alongside Dealfront’s Target and Connect products, helped SuperOffice access GDPR-compliant B2B data, trigger-event alerts, and website visitor insights directly within their CRM. As a result, SuperOffice cut research time by 70%, improved targeting and personalization, and gained faster responses to changing customer needs while refining marketing performance through Leadfeeder visitor data.

SuperOffice

Carsten Wiesner

Sales Director