Case Study: Keller Monroe achieves £25,000 in new business and ~90% conversion from website visitors with Lead Forensics

Keller Monroe - Customer Case Study

Keller Monroe, the UK’s leading executive search firm working with brands like Merlin Entertainment, Paddy Power, LK Bennett and BT, faced a common problem: their website was getting strong traffic but most visitors were anonymous. Sarah Murray wanted to increase the return from those unknown visitors before spending on driving more traffic.

They implemented Lead Forensics to identify site visitors and enable highly tailored sales calls, with ongoing support from a dedicated Customer Success Manager. The change delivered immediate returns — including a FTSE 100 retailer contact that generated £25,000 of business — and produced a roughly 90% conversion rate on Lead Forensics opportunities.

Keller Monroe

Sarah Murray

Business Development Director