Lead to Conversion
15 Case Studies
A Lead to Conversion Case Study
Three Oaks Hospice, a provider of home hospice services, sought to increase conversions by eliminating wasted ad spend and improving the quality of its leads. They partnered with the vendor Lead to Conversion and utilized its Search Ads service to address this challenge.
Lead to Conversion implemented a strategy that involved updating ads to align with core keywords, removing low-performing terms, and optimizing ad assets and location targeting. This approach doubled the number of leads, with conversions increasing by 100.76% on the same budget. The overall cost per conversion was also reduced by 42.00%, demonstrating a substantial measurable impact for the client.