The Lead Agency
11 Case Studies
A The Lead Agency Case Study
Delkor Batteries, a renowned brand in the automotive battery market, sought to extend its updated brand awareness to end consumers in Australia and support its growing distribution network. They engaged The Lead Agency to build their Facebook presence into an effective engagement channel as part of a broader digital strategy.
The Lead Agency implemented a comprehensive B2B social media marketing strategy for Delkor, which included an initial audit, targeted content creation, and paid advertising on Facebook. This solution drove a 146% increase in page followers, consistently surpassed post impression targets, and dramatically increased engagement, with comments rising from an average of 9 per month to hundreds. The success led to an expanded scope of work for Delkor South East Asia and even attracted imitation from competitors.