Case Study: Tratta achieves higher retention and revenue with Lazarev.Agency’s fintech platform redesign

Tratta boosts retention and revenue with Lazarev.Agency’s fintech redesign

Tratta, a B2B digital debt collection platform, faced a challenge with its Collect customer portal, which featured complex navigation and a confusing design that led to user complaints and revenue loss. To address this, Tratta partnered with Lazarev.Agency for a complete product overhaul, including UX research, a redesign, and the creation of a new design system.

Lazarev.Agency engineered a scalable design system and rebuilt the customer portal to offer an effortless payment flow with clear summaries. They also built Console, a new all-in-one admin platform with customizable dashboards and reporting tools. The solutions implemented by Lazarev.Agency contributed to increased conversion rates, strengthened user retention, and secured Tratta a winning position in the competitive fintech market.

Tratta