Case Study: Hita AI achieves higher conversions and growth with Lazarev.Agency’s landing page redesign and product research

Hita AI boosts learning efficiency 3x and cuts educator workload 70% with Lazarev.Agency

Hita AI, an EdTech company with an AI-powered learning platform, faced a challenge with unclear messaging and a lack of strategic direction that was limiting its growth. They engaged Lazarev.Agency for a redesign of their promotional landing page and to develop a research framework to guide future product expansion.

Lazarev.Agency redesigned the landing page with a focus on clear value communication, a scenario-driven structure for different audiences, and an integrated AI Assistant chat. This approach successfully transformed the page into a strategic asset that builds trust and drives conversions. The agency also developed a comprehensive research strategy that provided Hita AI with a focused product roadmap. The results included clearly demonstrating tangible benefits like students learning 3x more efficiently and educators reducing administrative workload by up to 70%.

Hita AI