Case Study: CoHome boosts conversions and growth with Lazarev.Agency’s real estate platform redesign

CoHome boosts user engagement and conversions with Lazarev.Agency’s real estate redesign

Lazarev.Agency partnered with CoHome, a co-ownership startup, to scale its digital presence and grow market share in the competitive fractional real estate investment space. The challenge was to increase user engagement and improve conversion performance for their real estate platform.

For the solution, Lazarev.Agency executed a real estate platform redesign focused on a minimalist design system and a sales-driven conversion funnel. This included introducing tools like an investment calculator and a referral program to drive engagement. The result was a strengthened acquisition funnel and a scalable platform built for sustainable growth, successfully positioning CoHome as a trusted entry point for new investors.

CoHome