Case Study: Dentsu unifies global legal operations with LawVu

Transformation at scale: Dentsu’s play for global legal collaboration

Dentsu, a multinational advertising company with a large, dispersed legal team, faced significant challenges due to a lack of centralized systems. This led to major inefficiencies, inconsistencies across its 40+ markets, and a critical lack of visibility over its contracts, which posed a real business risk. To address this, Dentsu partnered with the legal workspace provider LawVu to unify its global legal function.

By implementing the LawVu legal workspace, Dentsu centralized over 10,000 contracts and created a unified intake system, integrating it with tools like Salesforce. This provided the legal team with unprecedented visibility, streamlined workflows, and a solid data foundation for reporting and risk analysis. The solution from LawVu has enabled Dentsu to automate repetitive tasks and is serving as the foundational platform for AI initiatives, freeing its lawyers to focus on high-value work and giving the legal function a data-driven voice within the organization.

Dentsu

Russell Davies

Global Head of Operations - Legal and Compliance