Lava
33 Case Studies
A Lava Case Study
The customer, Ekko, a pop stage and club in Utrecht, sought to rebrand to better connect with new generations and symbolize its dynamic venue and program. They partnered with the vendor Lava to develop a new brand strategy and identity to address this challenge.
Lava designed a living identity for Ekko centered on the concept of resonance, which was brought to life through a bespoke and transferable digital tool. This tool generates dynamic visual representations of the brand's energy. Following the launch, Ekko's website saw a significant increase in visits, broke its monthly visitor record, and achieved a much higher conversion value for ticket sales.