Case Study: Booksy Doubles in Size with Launchways Benefits, Compliance, and HR Support

Booksy Doubles in Size with Launchways’ Benefits, Compliance, & HR Support

Booksy, the beauty marketplace and booking platform, was growing fast after a $4.2 million Series A and needed to hire 100 new employees, but its payroll, HR, and benefits systems were not built to scale. The company faced late payroll runs, slow reimbursements, no centralized HR platform, and a lack of formal policies, making it harder to support expansion and attract top talent. Booksy partnered with Launchways for managed payroll, HRIS, and benefits support.

Launchways implemented managed payroll, an all-in-one HRIS, and tailored benefits based on employee surveys and health assessments to better meet Booksy’s workforce needs while controlling costs. As a result, Booksy improved payroll reliability, streamlined HR and compliance processes, and strengthened its ability to recruit and retain talent. With Launchways, Booksy grew to more than 200 employees across 6 countries, tripled bookings to 3 million per month, and raised over $48.7 million in funding.

Booksy

Stefanee Horwitch

Director of Talent Management