Case Study: Fiverr drives brand awareness and engagement with Launchpad6 ContestPad

Fiverr and the New York Yankees team with Launchpad6 to create big league opportunities for small businesses

Fiverr, the world’s largest online marketplace for creative and digital services, wanted a cost-effective way to help startups, small businesses, and entrepreneurs share their stories while also building brand awareness for Fiverr. To run its “The Game Changer” video storytelling competition, Fiverr partnered with Launchpad6 and used its ContestPad platform.

Launchpad6 implemented an embedded ContestPad video contest on Fiverr’s website, allowing entrants to upload and promote their videos easily while Fiverr managed rules and voting. The campaign generated over 600 entries from across the USA, more than 65,000 video plays, over 34,000 votes, and more than 16,000 social shares, delivering strong visibility for both Fiverr and the participants.

Fiverr

Liron Smadja

Senior Marketing Manager