Case Study: Stytch achieves a scalable developer changelog and launch channel with LaunchNotes

Stytch launched its changelog in 2 weeks with LaunchNotes

Stytch, a company building passwordless authentication infrastructure for developers, faced the challenge of launching out of stealth in 2021 without an established way to communicate ongoing product updates to its fast-growing user base. They needed a multi-channel solution that required no engineering resources and could scale. Stytch turned to LaunchNotes to solve this problem using its Announcements product.

LaunchNotes provided a solution that was implemented within two weeks, featuring a seamlessly integrated changelog page and support for multiple subscription channels. The results were immediate and long-lasting, with Stytch's first update achieving a 91% open rate. This reliable communication channel was used throughout Stytch's hypergrowth and eventual acquisition, remaining critical for maintaining a feedback loop with developers five years later.

Stytch