Case Study: DLX achieves international expansion and streamlined events with Launchmetrics Samples + Events

How DLX transformed from a local agency to an international ally for fashion & beauty brands

DLX is an international lifestyle agency specializing in PR, digital strategies and events for fashion and beauty brands. When expanding with a second office in New York they needed to scale operations without sacrificing client service, so they adopted Launchmetrics Samples + Events to modernize event workflows and sample management.

Using Launchmetrics, DLX streamlined check‑in and seating, enabled one‑click attendance reports, and simplified management of sample sets—speeding operations and freeing the team to focus on creative work for editorial photoshoots and launch events. Launchmetrics helped DLX maintain service quality while scaling internationally, delivering measurable benefits like faster check‑ins and instant attendance reporting.

DLX

Wassim Saliba

Agency Founder