Case Study: Debenhams reduces sample loss 10x and saves £100K+ per year with Launchmetrics Samples

How Debenhams Reduced Sample Loss by $100K/year

Debenhams, the UK department store group, faced significant product losses and inefficient, resource‑heavy manual processes when launching an in‑house press showroom to handle large volumes of samples. To gain control over more than 1,600 daily sample movements and speed up showroom operations, Debenhams partnered with Launchmetrics and implemented Launchmetrics Samples to digitize tracking and inventory management.

Launchmetrics deployed its Samples solution — unique barcoding, scan-based send/return workflows, a Samples Area tool and real‑time reporting — giving Debenhams full visibility and an auditable trail for every item. The result: 10x less sample loss (saving more than £100K per year), approximately £2,000–£3,000 of product returned to stores weekly, a 4x reduction in time spent locating samples and end‑of‑season scanning reduced from about a week to one hour, along with improved press coverage and internal collaboration.

Debenhams

Nerissa Pratt

Senior Showroom Coordinator