Case Study: Fondazione AVSI strengthens donor journeys and campaign efficiency with Latte Creative

Fondazione AVSI boosts digital campaigns with Latte Creative through 5×1000 and Distance Sponsorship optimization

Fondazione AVSI worked with Latte Creative to optimize its existing digital campaigns promoting its Remote Adoption (SAD) program and 5x1000 tax donation initiative. The challenge was to refresh these campaigns and refine the donor journey to foster a closer, more progressive connection with potential supporters, rather than launching entirely new efforts from scratch.

The solution implemented by Latte Creative centered on a complete redesign of the donor funnel, improving website presentation and creating personalized content and targeted email workflows. This approach provided Fondazione AVSI with a strategic framework for autonomously managing its digital activities. As a result, Latte Creative helped the foundation achieve more efficient campaigns with greater impact, ensuring continuity and scalability for both programs.

Fondazione AVSI