Case Study: The STIL grows Instagram sales and community with Later

How Later helps STIL build their brand, leverage their community, and drive sales from Instagram

The STIL, a brand creating organizational products for women, needed to effectively manage its Instagram presence to build its brand, leverage its community, and drive sales. The challenge was to balance promotional content with valuable community-focused material while maintaining a cohesive and planned feed. To address this, they turned to the visual social marketing platform Later.

By implementing Later, the team used the Visual Planner and Calendar View to schedule posts, visualize their feed, and collaborate seamlessly. This allowed them to balance product promotions with productivity tips and user-generated content. The solution helped The STIL drive significant results: 70% of their website traffic from social media and 60% of their overall sales now come from the channel. Later enabled them to grow an authentic community and achieve impressive business outcomes.

The STIL