Case Study: Worcester Polytechnic Institute enhances area-of-study discovery with Last Call Media's faceted search

Worcester Polytechnic Institute boosts engagement and conversions with Last Call Media’s faceted search

Worcester Polytechnic Institute needed to help the many different users of its large education site drill down through its extensive degree and certificate catalog to find specific areas of study. Last Call Media addressed this challenge by developing a faceted search tool to improve navigation and resource discovery.

Last Call Media implemented the solution by structuring and categorizing the catalog information in the database, which enabled faceted search functionality across all program levels. This work by Last Call Media substantially increased both user engagement and conversions for the institute.

Worcester Polytechnic Institute