Case Study: BVLGARI improves fragrance product development with Aptean PLM Lascom Edition

BVLGARI improves 360-degree product visibility with Lascom

The luxury brand BVLGARI, an influential player in the top-of-the-line perfume market, faced the challenge of digital transformation. They needed to manage their product portfolio, shorten time-to-market, optimize regulatory compliance for fragrances, and improve collaborations. To address this, BVLGARI chose to partner with vendor Lascom and implement their Aptean PLM Lascom Edition solution.

Lascom implemented their PLM solution to provide a 360-degree view of the product lifecycle and its development progress. The solution successfully managed a very large volume of product-related information and streamlined several development processes for BVLGARI, achieving their goals for improved data management and collaboration.

BVLGARI