Case Study: Smrtft achieves $30M in ad revenue with LanternSol

Smrtft drives $30M in revenue with LanternSol

Smrtft, a leader in high-end fitness equipment, needed to scale their paid advertising efforts to drive sustainable revenue growth and solidify their market position. They partnered with LanternSol to enhance their PPC campaigns across Google Ads and Meta Ads.

LanternSol implemented a full-funnel paid ads strategy focused on capturing bottom-funnel buyers, building awareness through prospecting, and recovering abandoned carts with retargeting. This solution, which included continuous creative testing, generated over $30 million in revenue from ads and achieved an overall return on ad spend of 5.34x over the four-year partnership.

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