Case Study: Kvadrat achieves automated localisation and full brand control with LanguageWire

Kvadrat saves 14% on localisation costs with LanguageWire

Kvadrat, a Danish textile company renowned for its Scandinavian design identity, faced fragmented localization processes using multiple agencies and freelancers. This approach made it difficult to control their unique tone of voice across languages and markets, leading to inconsistent quality and a lack of ownership over their accumulated linguistic knowledge. They sought a centralized solution from LanguageWire to automate workflows while retaining full brand control.

LanguageWire implemented a solution featuring a Translation Management System (TMS) integrated with Kvadrat's CMS, automating project management and workflows. This allowed Kvadrat's in-country experts to review and approve all content, preserving their brand identity. The partnership resulted in a more efficient, transparent process and significant cost savings, achieving a 14% reduction between 2024 and 2025, while also improving translation quality through the use of Termbase and Translation Memories.

Kvadrat