Case Study: FASTA Reduces Support Dependency and Boosts Collections with Landbot.io

How FASTA Reduced Traditional Channel Dependency by 20% and Improved Customer Experience

FASTA, an online consumer finance business in Cape Town, South Africa, needed a more accessible, scalable, and always-on customer support experience. To reduce delays, inconsistent service quality, and customer frustration in its traditional phone and email channels, FASTA turned to Landbot.io and its AI Assistant on WhatsApp.

Landbot.io implemented an AI-powered WhatsApp support flow integrated with FASTA’s systems so customers could verify their identity, check balances, get settlement quotes, make instant payments, and ask account questions. The solution also supported collections, helping FASTA reduce reliance on phone and email support by 20%, cut resolution times to minutes, and drive a 4,000% increase in customers paying through the WhatsApp channel.

FASTA

Justin Taylor

Head of Commercial