Case Study: Jeddah Post Office achieves improved customer satisfaction and staff motivation with LamasaTech's digital queuing system

How LamasaTech Improved Customer Satisfaction and Staff Motivation with a Digital Queue Management System

Jeddah Post Office in Saudi Arabia serves 800–900 customers daily but was hampered by an outdated queuing process: security guards issued tickets and customers then crowded the service counter, causing congestion, confusion, long waits, and stressed staff. The office sought to modernize and digitize its process to reduce staff pressure and improve the customer experience.

LamasaTech implemented a digital queue management system including a touch-screen ticket dispenser, LED displays, electronic calling, a seated waiting area, and a 7" interactive feedback screen at clerks’ desks. The solution streamlined flow for high volumes of customers, speeding service and delivering a marked increase in customer satisfaction and staff motivation.

Jeddah Post Office