Case Study: Costa Coffee transforms window signage with LamasaTech digital displays

Costa Coffee transforms window signage with LamasaTech's 400 double-sided displays

Costa Coffee, a major UK coffee shop chain, faced challenges with its traditional static storefront signage. The process of updating promotional posters was slow, costly, and generated significant waste, hindering their sustainability goals. LamasaTech was selected to provide a digital solution to modernize their retail signage.

LamasaTech implemented 400 of its 43" Muro Double-Sided Window Displays, which featured high brightness for visibility and a custom color to match the brand. The solution allowed Costa Coffee to launch nationwide promotions in real-time, eliminating printing logistics and waste. This significantly reduced recurring campaign costs and successfully increased customer engagement, leading to a trial of LamasaTech's even higher brightness displays for future international roll-outs.

Costa Coffee