Case Study: WINQ boosts publishing efficiency and customization with Labrador CMS

Winq cuts publishing time and serves 60% mobile traffic with Labrador CMS

Winq, a queer publication in the Netherlands, faced limitations with its previous custom-made website, which required frequent developer assistance for even minor updates. This dependency was inefficient and increased costs for the niche magazine. Seeking a more user-friendly and flexible content management system, Winq partnered with Labrador CMS.

By implementing Labrador CMS, the vendor provided a solution centered on a 'what you see is what you get' editor and real-time mobile previews. This allowed Winq's team to manage and customize content independently, significantly reducing development reliance. The results included a more efficient publishing process, cost savings, and a successful migration completed in about six months. Labrador CMS's features were particularly impactful as over 60% of Winq's audience accesses the site via mobile.

Winq