Case Study: Red Tree Finance achieves 25% monthly lead growth with Kwasi

Red Tree Finance drives 25% monthly lead growth with Kwasi

Red Tree Finance, an Australian personal loan provider, faced the challenge of entering a saturated lending market with no digital presence and minimal brand awareness. They partnered with Kwasi to implement a full-funnel digital marketing strategy to efficiently target high-intent users and compete against established lenders.

Kwasi built a multi-channel strategy using SEO, paid media on Google, Meta, and Microsoft platforms, and email automation via Klaviyo. This approach targeted users from brand discovery through to conversion. The results were substantial, with Red Tree Finance achieving an average of 25% monthly growth in leads and a 15% monthly increase in website views over a two-year period.

Red Tree Finance