Case Study: Tokara Solutions achieves record event lead generation with KudzuCreative

Tokara Solutions generates more leads than any previous events combined with KudzuCreative

The customer, Tokara Solutions, is a global Pivotal CRM consultant. Their challenge was to generate a greater number of leads from their event marketing efforts. They engaged the vendor, KudzuCreative, for an event marketing campaign.

KudzuCreative developed a creative concept called 'CRM that Lets You Be Touchy Feely' and executed an integrated campaign. The solution included direct mail, signage, and promotional integration. The president of Tokara Solutions stated that the campaign was their most successful event yet, generating more leads than all of their previous events combined. KudzuCreative delivered a campaign with a significant measurable impact.

Tokara Solutions