Case Study: Doulton Water Filters boosts conversion and customer retention with Kubix Media

Doulton Water Filters boosts conversion rate 1.2% with Kubix Media

Doulton Water Filters, a heritage British brand producing ceramic water filtration systems, needed to improve their Shopify store's user experience, enhance its speed, and support their global expansion. They partnered with Kubix Media for a comprehensive Shopify development and UX design solution to address these challenges.

Kubix Media launched a new Shopify theme built for long-term performance and technical integrity. The solution simplified navigation, strengthened product discovery, and reconfigured key systems for a frictionless customer journey. Following the launch, Doulton saw a 1.2% increase in conversion rate, a 42% increase in returning customers, and an 8% increase in average order value, leading to sustained eCommerce growth.

Doulton Water Filters