Case Study: Beads Unlimited boosts sales and conversions with Kubix Media’s Shopify migration

Beads Unlimited boosts sales by a third in month one with Kubix Media

Beads Unlimited, a successful UK-based retailer specializing in beads and jewelry-making supplies, faced the challenge of migrating its large online store from the outdated Magento 1 platform. They needed a more secure, streamlined, and scalable ecommerce solution to support their growth for both retail and wholesale customers. They partnered with vendor Kubix Media to undertake this significant migration to Shopify.

Kubix Media executed a comprehensive migration to Shopify, which included redesigning the brand's logo for better visibility and creating a new site navigation to handle thousands of products. A key part of their solution was integrating a wholesale app to seamlessly serve both B2B and B2C customers on the same site. Following the launch, Kubix's efforts resulted in a 1.2% increase in conversion rate, a 42% increase in returning customers, and an 8% increase in average order value. Sales also grew by a third in the first month, leading Beads Unlimited to continue with Kubix Media for ongoing marketing services.

Beads Unlimited