Case Study: B-Side boosts Shopify performance with Kubix Media

B-Side boosts conversion rate by 1.2% with Kubix Media

The customer, B-Side, a London streetwear brand, needed to overhaul its hard-to-navigate Shopify website to better reflect its iconic designs and prepare for peak trading. They engaged vendor Kubix Media to implement a new, flexible Shopify theme and a dynamic marketing strategy.

Kubix Media selected and built out a clean, contemporary Shopify theme for B-Side, completing the project in just a few weeks to meet a critical Black Friday deadline. The new site and subsequent marketing efforts delivered significant results for the brand, including a 1.2% increase in conversion rate, a 42% increase in returning customers, and a 15.8% increase in average order value.

B-Side