Case Study: Exclaimer streamlines record assignment and improves speed to lead with Kubaru

Exclaimer cuts assignment time from hours to seconds with Kubaru

Exclaimer, a leading provider of email signature management solutions, faced a challenge with a record assignment process in Salesforce that couldn't scale and offered limited visibility into performance. They needed a dynamic, native solution to handle both standard and custom objects, so they turned to the vendor Kubaru for its assignment automation product.

By implementing Kubaru, Exclaimer centralized its assignment logic and streamlined the routing of cases, opportunities, and tasks. The results were significant, including a reduction in lead assignment time from hours to seconds, improved operational efficiency, and automated scaling of record distribution. Kubaru also helped eliminate manual work for managers and improved overall team morale through equitable task allocation.

Exclaimer