Case Study: Hamleys strengthens omnichannel engagement with Krish TechnoLabs

Hamleys drives 2,629 orders with Krish TechnoLabs omnichannel marketing

Hamleys, a historic global toy retailer, faced the challenge of fragmented customer journeys across its digital channels, which prevented a seamless brand experience from discovery through purchase. The company partnered with Krish TechnoLabs to implement an omnichannel marketing strategy aimed at unifying these touchpoints.

Krish TechnoLabs developed a cohesive marketing framework that connected Hamleys' website, email, social media, and event channels, using personalized campaigns and marketing automation. This solution streamlined the customer journey, leading to measurable results including 147,818 new users engaged and 2,629 new orders generated, supported by a fast 1.28-second page load time for improved cross-channel access.

Hamleys