Case Study: Lulu achieves higher conversions and lower cost per conversion with Kreata Global

Lulu boosts conversions 2x and cuts cost per conversion 40% with Kreata Global

The customer, LuluHypermarket, faced the challenge of standing out in a crowded digital marketplace to convert browsers into buyers for its electronics category. The vendor, Kreata Global, implemented a performance marketing strategy to drive traffic and sales.

Kreata Global's solution used smart display and retargeting ads, dividing products into categories and leveraging Google Pixels to analyze consumer behavior and predict buying habits. The results were highly successful, generating 2.4 million impressions, doubling the conversion rate during the peak season, and achieving a 40% decrease in cost per conversion, leading to a significant increase in transactions and revenue.

Lulu